DENIM

It all started with my first pair of 501’s back when the only wash available was “aunties” and the “art” of character techniques evolved through the process of natural transition and that incomparable ingredient called time.
No, I don’t have some fantastic hook to convince you to wear my jeans. Instead, I prefer an honest to good promise that we will keep quality, next level, our fit consistent, our denim premium, our numbers tight and our cards on the table.
For us, it’s all about “the blue”.

  • You've just added this product to the cart:

    Indi Ink Selvedge Jacket

    Indi Ink Selvedge Jacket

    RAW SELVEDGE DENIM

    13oz COMFORT STRETCH

    PATINA TRIMS

    5 BUTTON FRONT

    LEATHER PATCH

    SLIM FIT

    We deliver our Jackets dry, raw and ready to be “broke in”. We steer away from fads, on-trend detailing and overkill, preferring instead, to follow our classic blueprint outlining our DNA.

    R2,250.00
  • You've just added this product to the cart:

    Travela Ink Selvedge Jean

    Travela Ink Selvedge Jean

    RAW SELVEDGE DENIM

    13oz COMFORT STRETCH

    PATINA TRIMS

    BUTTON FLY

    LEATHER PATCH

    SLIM FIT

    Wearing a pair of dirty indigos.

    We deliver our dirty indigo jeans dry, raw and ready to be “broke in”.

    We steer away from fads, on-trend detailing and overkill, preferring instead, to follow our classic blueprint outlining our DNA.

    R1,800.00
  • You've just added this product to the cart:

    Travela Deep Indigo Selvedge Jean

    Travela Deep Indigo Selvedge Jean

    RAW SELVEDGE DENIM

    14.5oz COMFORT STRETCH

    PATINA TRIMS

    BUTTON FLY

    LEATHER PATCH

    SLIM FIT

    Wearing a pair of dirty indigos.

    We deliver our dirty indigo jeans dry, raw and ready to be “broke in”.

    We steer away from fads, on-trend detailing and overkill, preferring instead, to follow our classic blueprint outlining our DNA.

    R1,800.00
  • You've just added this product to the cart:

    Brody Raw Indigo Denim Jeans

    Brody Raw Indigo Denim Jeans

    RAW DENIM

    14.5oz COMFORT STRETCH

    PATINA TRIMS

    BUTTON FLY

    LEATHER PATCH

    SLIM FIT

    Wearing a pair of dirty indigos.

    We deliver our dirty indigo jeans dry, raw and ready to be “broke in”.

    We steer away from fads, on-trend detailing and overkill, preferring instead, to follow our classic blueprint outlining our DNA.

    R1,300.00